What brand is the big eyes backpack?
In recent years, the big-eyed backpack has become a popular item in the fashion circle due to its unique design and high recognition, and many celebrities and fashion bloggers have carried it. So, what brand is the big-eyed backpack? Why did it become so popular so quickly? This article will give you a detailed analysis based on the hot topics and hot content on the Internet in the past 10 days.
1. Brand background of Big Eyes Backpack
The official brand name of Big Eyes Backpack is"Jacquemus", is a personal brand founded by French designer Simon Porte Jacquemus in 2009. Jacquemus is famous for its minimalist design and exaggerated shapes. Its iconic Big Eyes backpack (Le Chiquito) has become a hot item due to its small and cute shape and oversized eye decoration.
2. Reasons for the popularity of backpacks with big eyes
1.star power: Many international celebrities such as Kylie Jenner, Bella Hadid, etc. have carried Jacquemus big eye backpacks out on the street, which has aroused fans' pursuit.
2.social media communication: On Instagram, Xiaohongshu and other platforms, the craze for posting pictures of the big-eyed backpack has driven its viral spread.
3.unique design: The contrasting cute design of oversized eye decoration and mini bag body is in line with the current aesthetic trend of young people.
3. Hot topics and content on the entire network in the past 10 days
| platform | hot topics | Discussion popularity |
|---|---|---|
| #Jacquemus big eye bag# | 120 million reads | |
| little red book | "Big Eyes Backpack Matching Guide" | 500,000+ notes |
| Douyin | “Unboxing the Jacquemus mini bag” | 3 million+ views |
| #LeChiquito | 100,000+ posts |
4. Price and purchasing channels of Big Eyes Backpack
Jacquemus Big Eyes Backpack is a high-end designer brand with a relatively high price, as follows:
| style | Price (RMB) | Purchase channels |
|---|---|---|
| Le Chiquito mini bag | About 4500-6000 yuan | Official website, Farfetch, Net-a-Porter |
| big eyes tote bag | About 8000-10000 yuan | Brand counters, luxury e-commerce |
5. Netizens’ comments and controversies
1.positive review: Many users believe that the Big Eyes backpack has a unique design, is suitable for taking photos and matching, and is a must-have item for fashionistas.
2.Disputed points: Some consumers believe that its price/performance ratio is not high, its capacity is too small, and its practicality is low.
6. How to distinguish authentic and fake Jacquemus big eyes backpack
Due to the popularity of Jacquemus, many imitations have appeared on the market. Consumers should pay attention to the following points:
1.Authentic details: The eye decoration is made with fine workmanship and the brand logo is clear.
2.Purchase channels: It is recommended to purchase through the official website or authorized retailers to avoid the risk of fake products.
7. Conclusion
The big-eye backpack, as Jacquemus's representative work, has become a hot item in recent years due to its unique design and the promotion of social media. Although the price is higher, its fashion sense and topicality still attract a large number of consumers. If you are considering buying one, it is recommended to choose genuine channels based on your own needs and budget.
(The full text is about 850 words in total)
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